Described as “Amazon on steroids”, Temu is an online marketplace that offers heavily discounted consumer goods shipped to consumers directly from China. The compan
Objective:•To analyze Temu`s business strategy, online marketing tactics, and challenges.•To evaluate the effectiveness of its approach and identify potential areas for improvement.Instructions:When answering:•Provide clear, comprehensive, and well-organized responses to each question.•Support your answers with relevant examples from the case study or external information/references, where applicable.•Ensure each question is clearly numbered to correspond with the questions […]