This assignment will be submitted to Turnitin™.
Instructions
Course Objective: Develop the skills to assess the success of the plan.
Evaluate strategic initiatives to leverage opportunities and mitigate threats to small businesses. Demonstrate how to build a competitive advantage through functional level strategy
Prompt:
Prepare a strategic plan based on the organization you selected in Week 1, that contains the following sections (several of which have already been covered in the Week 4 Mid-Term Essay):
Executive Summary
Company Overview
Company History
Vision & Mission Statements
Management Team (roles & responsibilities)
Products and/or Services
SWOT Analysis
Recommended action resulting from SWOT Analysis
Competition
Operations
Financial Outlook (financial predictors)
Strategies
Conclusion
Instructions:
Do not submit this assignment until after you have received feedback for Part 1 of the Strategic Plan from Week 4, in case any modifications are needed for the sections that are included within Part 1.
Paper must be written in 7th Edition APA format using headers, headings, intext references, reference page, 1′ margins (use provided template)
Make sure you use adequate, credible and reliable APA source citations to support your work.
This strategic plan will incorporate what you have learned over the past 7 weeks. It is the full version that includes all sections, including those you previously completed for Part 1 in Week 4. You can modify the content of the sections you previously completed for Part 1 based on any feedback you may have received for that assignment, as well as any additional insight you may have gained since that assignment.
This is to be a practical paper, so the focus should not be on theoretical aspects, but rather on aspects that are specific to your chosen company.
You may review the sample strategic plans shared in the resource section and use them as a guide in developing your strategic plan. Submittals of assignments/papers to previous courses are not accepted.
Review the example listed below prior to submittal.
DO NOT SIMPLY COPY AND PASTE MATERIAL FROM THE COMPANY WEBSITE.
Important Notes:
You must include a minimum of 10 sources and at least 5 must be from a peer-reviewed source (library/journal articles)
Your paper should be in essay format, not bulleted format.
Minimum 12 full pages of content (Word Document only no PDFs accepted) of strategic material (does not include cover page, executive summary nor reference pages); DO NOT GO OVER 14 pages of actual CONTENT (max content).
All charts, graphs and pictures are to go in appendix (not a substitute for content).
Once you submit your document to the assignment folder it will automatically be loaded to TURNITIN.COM within the course. Given that this submission will include content from the previously submitted Part 1 from Week 4, the match percentage may be high. As long as the matches are to your own original work, there will be no issue.
Due Day 7, Week 8 by 11:59 pm ET.
READ AND UNDERSTAND WHAT
CHEATING/PLAGIARISM/ACADEMIC DISHONESTY
ENTAILS: Prohibited Student Conduct | Student Handbook American
Please make sure you review the below links on what constitutes a paragraph, when to use a comma and the use of 1st person PRIOR to submitting your week one written assignment:
Grading Rubric
A rubric is provided here for your convenience that details how this assignment will be graded. Please review it carefully prior to submitting your work.
Due on Sep 28, 2025 11:59 PM