ADV20003–Search,Social Media and Video Marketing Assignment Assignment 2 – Overall weighting 35% of total unit mark For more detailed information, please refer to the tutorial modules on Canvas Social media proposal document submission : due 11:59pm Sunday 5 October (end of week 8) This assignment is worth 35% of total unit mark You have been commissioned to create research, analysis and strategies a Social Media presence of an organisation/company. This assignment requires you to submit a report that succinctly communicates the research you have conducted in the first part into the current presence and its target audience/market. The purpose of this report is to provide your client with an assessment of their existing social media presence, including competitors and further strategies for their organisation/business. The level of preparation and participation will inform your final results of this assignment. Writing Guidelines Assignment Scenario Submission requirements Assume that your client is not technically proficient or familiar with social media context, which means you will need to explain all social media terms and communicate in a professional tone. Therefore: The report should make sense to someone unfamiliar with social media and its related terminologies. Don’t […]
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