The post Compare and Contrast Barbie Dolls Advertising History is a property of College Pal
College Pal writes Plagiarism Free Papers. Visit us at College Pal – Connecting to a pal for your paper
For this project, you will take a product not a company (Barbie Dolls) that has been on the market at least 40 years (preferably longer). Analyze a minimum of eight ads (if done well, more will result in a better score), in the form of commercials, print ads, radio ads or billboards spanning the life of the product.
When writing up the response, provide a properly cited link to each of the eight ads,
Part 1 – Analysis:
You will analyze each of the ads via the following, (where applicable):
- Who is/are the target audience(s) of the advertisement
- What are the main messages of the ad (text)?
- What are the underlying messages of the ad (subtext)?
- What about the product isn’t being said in the ad?
- What kinds of persuasive and psychological techniques and styles are being employed?
- What kinds of production techniques are utilized?
Part 2 – Compare and Contrast:
After analyzing the ads, you will write up how the ads have changed and stayed the same over time comparing and contrasting the following:
- Has the target audience for the product changed or stayed the same over time? How/why?
- Has the message about the product changed or stayed the same over time? How/why?
- Has the primary media/media used to advertise the product changed over time? How/why?
- How has technology affected the way that the product is advertised?
- What cultural changes (if any), have impacted changes in the advertisement of the products
The post Compare and Contrast Barbie Dolls Advertising History appeared first on College Pal. Visit us at College Pal – Connecting to a pal for your paper