Conduct an environment scan/literature search of current solutions in the area, both overseas and local (Background). Develop a critical understanding of the gaps, challenges, as well as the needs and expectations in this sector globally

BUS5PR1 Artificial Intelligence and Hyper automation Assignment 01: Pitch your Startup (20 marks) Assignment Type:Individual

ReleaseDate:Wednesday5March2025

DueDate:Saturday29March202523:55

The firstassessmentwillfocusonthedevelopmentandpresentationofaninnovativestart-uppitch leveraging ArtificialIntelligence(AI) inaddressing global healthchallenges,specificallytargetingthe UnitedNationsSustainableDevelopmentGoalofGoodHealthandWell-Being(SDG3).Theurgency of improving healthcare accessibility, disease prevention, and medical innovation highlights the importanceofleveragingAIto developinnovativesolutions.SDGGoal3callsforimmediateactions to ensure healthy lives and promote well-being for all by 2030, addressing critical healthcare challengessuchaslackofaccesstoessentialmedicalservices,risingchronicdiseases,mentalhealth concerns, pandemics, and healthcare system inefficiencies.

TheincreasingavailabilityofhealthdataandadvancementsinAI,dataanalytics,andnewgenerative AIcapabilitiespresentanopportunitytodevelopanddeployintelligenthealthcaresystemstotackle global health issues effectively. AI, data analytics, and generative AI should be incorporated to develop innovative and impactful healthcare solutions, including but not limited to disease prediction, medical diagnostics, patient care optimization, healthcare automation, biomedical research, and mental health support. Your start-up pitch should clearly outline the problem it aims to address and how AI, data analytics, and generative AI will be integrated into the solution. Detail the AI tools, techniques, and frameworks that will be employed, explaining the technical feasibility and innovative aspects of the solution. Discuss the potential social, economic, privacy and ethical impacts of your start-up, providing data and projections to support the anticipated benefits.

Whatyouarerequiredtodo:

• Understand the key elements of a start-up
• Conduct an environment scan/literature search of current solutions in the area, both overseas and local (Background).
  • Develop a critical understanding of the gaps, challenges, as well as the needs and expectations in this sector globally (Problem/Challenge)
  • Based on your readings and observations, as well as expertise acquired in the course thus far, propose the design, development strategy and deployment strategy of an analytics solution for the identified problem/challenge (solution).
• You must independently decide on the nature, scale of the problem as well as the type of analytics solution (components, lifecycle, insights generation) that you intend to design, develop, and deploy.
  • This solution must provide a competitive advantage from an organisational
• You must also account for the ethics and governance factors that will influence the proposed solution.

References

UnitedNationsSustainableDevelopmentGoals

• GoodhealthandWell-being(SDG3)-https://sdgs.un.org/goals/goal3

TheUseofGenerativeAI:

The use of Generative AI tools like ChatGPT, Google Gemini, Claude AI and Bing Chat is encouraged forthepurposeofknowledgeacquisition,andthereview,evaluationofcontent.YoushouldNOTuse Generative AI to completely write/compose the content of your submission. All content, ideas and contributionsmustbeyourown.Wewilluseplagiarism-detectionservicestoevaluatetheauthenticity ofyourwork.Insuspiciouscases,youwillpresentyourworkinQ&Asessionswiththeteachingteam.

Deliverables:

1. A10-minute(maximum10minutes)videorecordingofyourstart-up

• You may use a slide deck to organise your content, and you must be visible in the recording to deliver the pitch.
• You can use any Generative AI tool to prepare your script/images that will enhance the quality of the deliverable.
  • Background, Challenge and Solution sections are required as a
  • Use text to image Generative AI tool to create at least one AI generated image in relevant content (Example: Logo for your start up)(2 marks).
• You may use Zoom screen recording feature or any other recording platform to create your start-upFor a step-by-step guide to Zoom screen recording, followthislink.
  2. A Word document that provides the following in the mentioned
• Starting with the following prompt. Open a new chat window and present the following prompt to Gen AI tool such ChatGPT. Continue the conversation for five questions.

You are a business owner with a multi-million-dollar net worth. You are looking to invest in the healthcare and wellness industry, specifically seeking opportunities that utilize artificial intelligence, data analytics, and the latest generative AI capabilities. You are particularly cautious about how a new startup can scale, how it addresses the core challenges in healthcare such as disease prediction, medical diagnostics, mental health support, patient care optimization, and healthcare automation, how it provides better services compared to existing solutions, and its competitive advantage. As an aggressive investor seeking viable business opportunities, you are alsointerestedincustomeracquisitionstrategies,theestimatedcustomeracquisitioncost,thepath to profitability, and the lifetime value of a customer. I would like you to ask me questions in a conversationstyle.Yougofirst.AskquestionsbasedontheanswersIgive.Focusmoreonhowthe startup addresses the problem domain and provides better services, then move on to customer- related aspects. Make me rethink my startup in ways I have not even imagined. After asking 5 questions, give me feedback based solely on the replies I give you, whether you will invest in my startupornot.Forthis,considerwhethertheanswersIgivearepreciseindetailswithoutambiguity, the energy of the answers I give, and the understanding I have on the problem domain.

• Hyperlinks, chat exports or screenshots to the conversation with your desired Generative AI tool such as Chat GPT 4o, Google Gemini or Claude AI on how you advanced your knowledge on the following two topics in relation to the startup
• Understanding the problem domain
• Revenue generation plan for your
  • Any additional prompts or information to support your pitch (Optional)

FilestobesubmittedtoLMS:

• Mandatory10-minutevideorecordingofyourstart-uppitch
• MandatoryWorddocumentthatcontainshyperlinkstotheChatGPT, GoogleGeminiorClaudeAIconversationswithtexttoimage
• OptionaltheWorddocumentabovecanbeintheformofawrittenreportthat includes any other information or prompts that you would like to include.
• OptionalPowerPointfileofyourstart-uppitch

Criteria	Pass(P)	Credit(C)	Distinction(B)	HighDistinction(A)
Background2 marks	Some effort made to understand the selectedindustry and associated technologies.	Decent effort made to understand the selectedindustry and associated technologies.	Good effort made to understand the selectedindustry and associated technologies.	Comprehensive understandingof the selected industry and associated technologies.
Problem/challenge3 marks	Minimal demonstration of a suitable problem to be addressedwith analytics.	Basic demonstration of a suitable problem to be addressedwith analytics.	Good demonstration of a suitable problem to be addressedwith analytics.	Excellent demonstrationofa suitableproblemto be addressed with analytics.
GenerativeAIUse3 marks	Minimaluseof Generative AI tools like ChatGPTinthe presentation/ solution.	Basic use of Generative AI tools like ChatGPTinthe presentation/ solution.	Good use of Generative AI tools like ChatGPTinthe presentation/ solution.	Excellent use of GenerativeAItools likeChatGPTinthe presentation/ solution.
Solution5marks	A basic solution that encapsulates minimallearning outcomes from previous subjects.	Agoodsolution that encapsulates some learning outcomesfrom previous subjects.	A comprehensive solution that encapsulatesall learning outcomes from previous subjects.	A novel and comprehensive solution that encapsulates all learningoutcomes from previous subjects.
Presentation3 marks	Basic effort to communicatea start-up pitch	Fair effort to communicatea start-up pitch	Good effort to communicatea start-up pitch	Excellenteffortto communicate a start-up pitch
Ethics 2marks	Minimal to no focus on ethics andgovernance aspects	Basicfocuson ethics and governance aspects	Good level of detailsonethics andgovernance aspects	Completedetailsof all ethics and governanceaspects
Novelty2marks	Noelementof creativity.	Someelements of creativity.	Strongelements of creativity.	Extensivecreativity acrossentireeffort.